How you ask? well it's simple. If you have an incline about social media marketing, then you propobably know about Twitter, Facebook and YouTube. These are the many Social Networks that are acting as Distribution channels for the various media that Production companies and consumers are creating.
Now more than ever, one can create Professional multimedia with relatively inexpensive Software and equipment.
So there, don't want to give to much away. I'd rather wait for people to catch up in two years=)....